ABOUT AFFINITY GROUP

At Affinity Capital Holdings, we combine our expertise in asset management, strategic consulting, and risk management to provide tailored solutions that help businesses and individuals achieve their financial and business goals.

BOARD OF DIRECTORS

Nunnatus “Toots” A. Cortez

Director

Aldrin M. Cerrado

Director

Jose A.R.U Bengzon, III

Chairman of the Board

Gamalielh Ariel “Boyet” O. Benavides

Director

Ernest Lorenzo V. Dee

Director

Nunnatus “Toots” A. Cortez

Director

OUR MISSION AND VISION

MISSION

To drive sustainable economic growth by strategically investing in and supporting businesses that empower individuals and enterprises to achieve their full potential. We are committed to creating lasting value for our shareholders, partners, and the communities we serve.

VISION

To build a leading financial ecosystem that champions innovation and financial empowerment, driving sustainable economic growth and establishing Affinity Capital Holdings Inc. as a trusted leader in the Philippine financial sector.

OUR CORE VALUES

INTEGRITY

We uphold the highest ethical standards, embracing transparency and honesty in all our dealings.

EXCELLENCE

We continuously seek improvement to enhance our services and exceed client expectations.

CLIENT-CENTRIC

We are dedicated to understanding client needs and delivering personalized service with attentive care.

INNOVATION

We adapt to new technologies to provide effective solutions and meet complex financial needs.

EMPOWERMENT

We empower clients with knowledge, guiding them through education and transparency to make confident decisions.

RELIABILITY

We ensure dependable, consistent support, prioritizing trustworthiness in every interaction.